This quiz asks a series of short questions to determine which of the Viasat wi-fi solutions fits you best. I was tasked to design this quiz for two purposes. The first was to help potential Viasat Business Aviation customers determine which of the three Viasat wi-fi solutions would work best for them based on the type of plane they have and where they typically fly. The second purpose of this quiz was to generate leads for the Business Aviation team to follow up on.
View live siteJuly 2019 – August 2019
The design process for this project took place during my internship with Viasat, and at the end of my internship the project was passed off for development.
In order to determine what we needed to create for this project and ensure everyone working on it was on the same page, we started out with a common understanding session. In this session, we gathered in a room and worked out the requirements for the project, who would be using the tool, the basic user flow and gathered any questions we couldn’t answer at that time.
Requirements
We utilized existing personas for this project that aligned with the roles of predicted users.
Flight Department
Charter & Fractional Owners
Corporate Aircraft
After the common understanding session and creating a few quick sketches, I used Sketch to design wireframes for the lead generation tool. I also annotated the wireframes to explain the intended interactions, including hover and click states. Below is an example of the annotated wireframes.
Next, I created interactive prototypes for the lead generation tool with Sketch. During this process, I brought in the Viasat branding and colors that aligned with the Viasat digital style guide.
Nicole Dinan: Designer
Scott Baylon: Copywriting
Tara Stone: Art Direction
Kelsey Adams: Content Gathering
Michelle Munoz-Talcott: Content Gathering
Brennan Romeril: Project Management